Thursday, September 23, 2010

My first week at Max Advertising

I feel like I am coming into Max Advertising at the perfect time. The company is re-branding as I am learning the ropes. I get to see first hand what goes into the long process of branding a company. Re-branding means changing the website, changing the logo, changing e-mail addresses, etc. Everything changes. It feels as though the agency has changed its identity overnight and I am so thrilled to be a part of Max Advertising during this exciting time.

I started this past Monday with my trainer and friend, Ashley helping me along the way. I was very nervous to start this internship because I love the advertising world and I want to do well. I get to have my own office, e-mail address and phone, which I didn’t get to have at my past internship-I feel like part of the group. I don’t just feel like a useless intern. So far, I’ve learned how to create job tickets, what goes into re-launching a brand and learned a little bit about HTML code…Oh, and I have finally learned how to make coffee :)

I haven’t learned everything, but I’m sure I will eventually learn everything there is to know about working in an advertising agency. I want to see and experience a presentation to a client, I want to learn more about the computer programs used for design, and I also want to learn the ins and outs of the account executive position. Along with all of that, I also want to know:

  • Why is Nathan obsessed with Snooki?
  • Where does Tom shop?
  • How much time does Tom spend on his hair every morning?
  • How does Christie deal with Tom’s enormous personality?
  • What’s the gender of Julie’s upcoming baby?
  • Does anyone else have any more office paraphernalia I can steal to put in my office?
  • Can Ken update my Illustrator on my computer?
  • Why is the Internet so slow?
  • Can you hire me when my internship is up?… I already don’t want to leave
  • WHO left the mug, filled with coffee, fermenting in the cabinet for 3 months? I didn’t appreciate the surprise shower of rotting coffee all over my white shirt… initiation? Not funny.
  • Whenever you start a new job you never really know the people you work with until you’ve been there for a while. Here are my first impressions of the people here and the agency…

  • Agency-high energy, very creative, modern, genuine, professional, close with their clients, family
  • Tom- boss man, high energy, funny, creative, has big ideas, people person
  • Christie-boss woman, creative, hard-worker, holds the place together
  • Ken-creative, web savvy and Photoshop savvy, Michael Jackson attire
  • Nathan-crazy, artistic, flirty, tattooed, Snooki lover
  • Jim-creative, busy, logo mastermind, Adobe Illustrator savvy, good with words
  • Beth-knowledgeable, professional, intuitive, witty
  • Julie-sweet, down to earth, smart, pregnant, good sense of humor
  • Gregg-professional, hoarder, even tempered, kind

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